Sponsorship News
Sea Eagles extend stadium naming rights partnership with 4 Pines
Brookvale Oval will continue to be commercially known as 4 Pines Park for at least a further three seasons, following the renewal of the stadium naming rights partnership.
Full StoryBunnings signs on as WACA Ground naming rights partner
The WACA Ground has announced a partnership with Bunnings Warehouse, designating the eastern and western grass banks at the historic venue as the "Bunnings Grass Banks” until 2026.
Full StoryBellerive Oval rebranded Ninja Stadium
The home of Tasmanian cricket has been rebranded Ninja Stadium, following a four-year naming rights partnership with SharkNinja.
Full StoryTwo key VenuesWest venues to drop commercial names
Perth's HBF Stadium and HBF Arena will transition to non-commercial names in the new year, after VenuesWest's search for a new naming rights partner was unsuccessful.
Full StoryCentral Coast Stadium begins search for new Naming Rights Partner
Central Coast Stadium is on the hunt for a new name, with the home of live sport, entertainment and community events on the Coast now accepting proposals to become its new naming rights partner beyond 2024.
Full StoryNew agency to manage enhanced LED signage at MCG and Marvel Stadium
The AFL and TGI Sport have formed Lumen8 Media to manage match day digital LED signage, which is set to be enhanced at the MCG and Marvel Stadium.
Full StoryGo Media extends naming rights for Mt Smart Stadium
Go Media Stadium has announced a multi-year extension of its naming rights partner, with Go Media to remain the commercial naming rights partner of Mt Smart Stadium for four more years.
Full StoryCronulla Sharks in market for new stadium naming rights partner
Shark Park is on the hunt for a new naming rights partner, with PointsBet confirming it won't extend its current deal.
Full StoryCarrara rebranded People First Stadium
Carrara Stadium on the Gold Coast has been rebranded as People First Stadium, a little more than 12 months after it became Heritage Bank Stadium.
Full StoryGiants announce Engie as new naming rights sponsor of Sydney Showground
Ahead of the 2024 AFL season, Engie Stadium has been unveiled as the new name of the Sydney Showground, previously known as Giants Stadium.
Full StoryHBF extends naming rights of Perth's rectangular stadium
HBF and VenuesWest have announce a three-year extension to the existing naming rights partnership at HBF Park through to 2027, while the HBF brand will disappear from two other WA venues.
Full StoryWestern Bulldogs unveil new name for Whitten Oval
Major partner of the Western Bulldogs, Mission Foods, has secured the official naming rights to the club’s Footscray headquarters.
Full StoryBallymore’s XXXX Hill lives on under extended beverage partnership
The QRU has announced a multi-year extension with three beverage suppliers, meaning the iconic XXXX Hill at Ballymore Stadium will continue to stand proud for years to come as more events return to the venue.
Full StoryAFL announces new partnership to deliver in-stadium LED signage
The AFL has entered a 10-year partnership with global sports and entertainment leader TGI Sport to deliver LED signage, digital screen and fan engagement offerings at the MCG and Marvel Stadium.
Full StoryVenues NSW announce partnership with American Express
Venues NSW has announced American Express as the Official Payment Partner of Allianz Stadium and the Sydney Cricket Ground.
Full StoryHeritage Bank Stadium new name for Carrara
Metricon Stadium has a new name, with the Gold Coast venue rebranded Heritage Bank Stadium ahead of the 2023 AFL season.
Full StoryDolphins’ Redcliffe home becomes Kayo Stadium
Moreton Daily Stadium has a new name, with the Redcliffe home of the Dolphins renamed Kayo Stadium following a four-year agreement.
Full StoryIndustree Group secures naming rights for Central Coast Stadium
Central Coast Stadium has secured a new naming rights partnership, with the Gosford venue rebranded Industree Group Stadium.
Full StoryNew name on the way for Metricon Stadium
Gold Coast’s Metricon Stadium will have a new name in 2023, with the existing 12-year naming-rights partnership with the Gold Coast Suns coming to an end.
Full StoryNew Sydney Football Stadium to be called Allianz Stadium
Sydney’s new Sydney Football Stadium will carry the same name as its predecessor, with the $828m world-class venue to be known as Allianz Stadium.
Full Story