Hawksfaithful wrote:
Could this be the beginning of a serious rivalry?
I heard Hawthorn vs Brisbane @ the GABBA was another one on the cards as well.
I hope the Geel v Foots game becomes a big rivalry and many years down the track it replaces the Melb v Geel game as our rivalry....because Melbourne isn't really a traditional rival....we have none really.
I also heard Freo v Port at Subi for the opening game....bit strange having the Rnd 22 clash of the 2006 season as the opener for the 2007 season.
Anywho, from the members meeting i was quite interested in 1 of the KPI's (1 of 4) that the GFC have in growth and success for the club 2006-2010.....here is #2..
Quote:
KPI 2 – 'Increased growth and popularity'
Membership to 36,000 by 2010
Community linkages “touch every school, football club and charity in Geelong”
“Matchday experience” & maximise home game attendances
Maintain a high level of FTA TV exposure, 12M+ viewers
Develop a brand strategy
Phase 2 of SS redevelopment completed by end 2010
Corporate sponsorship profit to $5.5M by 2010
Non Football profit to $4M plus pa by 2010
Merchandise profit to min $500k pa by 2010 (incl on-field sponsorship)
Supporters to 600,000 nationally by 2010 & develop substantial eCommerce business
Be recognised as "customer service champions"
The 36k figure for memberships by 2010 seems a reasonable target, if we were to say win a premiership i am sure that figure would be boosted past 38k.....i am estimating that our membership # next season will be around the mid to high 31,000's....a few bandwagoners should drop off, but it really depends on the form of the team in the pre-season and opening rounds.
Our FTA coverage was quite good this season, i think the figure was over 14million (of those who watched Geelong play), which is decent, i wonder how many FN games we will get next season, it will surely drop after this seasons placing.
Phase 2 of the SS redevelopment is what i am not sure of, it would be good if anyone has some info on it, because i think the plan is to have the capacity of SS reach 36k by 2015 or so.
Apparently our Non-Football profit beats that of both Coll and Ess...at least thats what Cook said...
Just on the merchandise sales, does anyone have the figures for any other club, it would be interesting to seee where we stack up against other clubs.